There’s a new tool in town that will check the anchor text of your back links within the Yahoo database. Why would anyone want such a tool? If you have a website that has been around a while and have changed the keywords for your website several times (like I have) you may wish to check to see how many different keyword phrases you have out there diluting your latest keyword phrase changing efforts.
For instance, if you have a website currently optimized for the keyword phrase ‘auto repair’ and wish to change it to ‘car repair’ it would be good to know how many instances of ‘auto repair’ you have on different sites so that you can gauge the efforts it will take to rank well, through link-building, for ‘car repair’. This is also true if you have additional anchor text floating around the web optimized for ‘automobile repair’, ‘vehicle repair’, ‘automotive parts’, and ‘Mazda performance kits’.
If you website has too many variations of anchor text for your homepage, then your site may be too diluted in the anchor text arena to rank well for your current keyword phrases. This may just be the reason you’ve been looking for to build a brand new website optimized for your current keyword phrase rather than trying to revamp and older website.
Anyway, the tool is worth checking out as it will give you some additional knowledge about your website that you probably didn’t know before. And knowledge can’t be all that bad, can it?
Looks like a great tool that will certainly get a lot of attention from older site owners. I hope that the tool developers come out with one that checks all search engines. I am sure one will arrive soon!