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By

Kevin Kantola
10
Dec

Bing Offers Experience Pages for Election 2016

December 10, 2015
Maybe you already have your eye on a certain political candidate but want to learn more about him or her. Or perhaps you’re not so familiar with the 2016 candidates and would like to know which ones have the same principles and viewpoints as you. Either way, you’ll certainly love the new tool that search...
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03
Dec

Condolences to Those Affected by San Bernardino Mass Shooting

December 3, 2015
As a company that resides only 10 – 15 minutes from the mass shooting in San Bernardino, California on December 02, 2015, it is with heavy heart that we offer our sincere condolences to those impacted by this tragedy. Our hearts, minds and prayers are with all of those affected inside and outside of our...
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13
Nov

What You Need to Know about Google’s RankBrain

November 13, 2015
In an interview with Bloomberg late in October, Google senior research scientist Greg Corrado revealed that a machine-learning artificial intelligence system called RankBrain is helping them process the billions of search queries they receive every day. This isn’t really surprising since many people know that Google has been interested in AI for years and has...
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06
Oct

Thinking Beyond the Google: Future SEO Strategies

October 6, 2015
Google is still king when it comes to search. This should not come as a surprise considering that the tech giant often dictates and influences SEO rules and strategies. The search giant penalizes websites that violate the rules they set, and they are responsible for developing algorithms that keep webmasters, website owners and SEO specialists...
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14
Sep

Top 4 Common WordPress Mistakes that Affect SEO

September 14, 2015
While WordPress and SEO go well together if done correctly, there are some common pitfalls to avoid after installing WP for the first time. Some of the pitfalls include not using an SEO plug-in, installing too many plug-ins, URLs that are not SEO-friendly and Duplicate Content. Here are more details about the top 4 common...
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20
Aug

Google Book Appointment Feature in SERPS Being Tested

August 20, 2015, ,
  A few weeks ago I talked about how Google was starting to rollout Home Service Professionals Ads in the SERPS (Search Engine Results Pages). In that time, I have seen my own local customers benefit from this rollout. Those who have rocked out their Google Plus profiles seem to be benefiting the most. Now,...
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30
Jul

Googlers Only Need to Search and Request on Home Services Ads

July 30, 2015
This new Google service, now in beta, was first reported by Buzzfeed.com in April 2015. It has now been confirmed by Search Engine Land. Google Home Service Professionals Ads are now showing up in searches in San Francisco, CA.   What Does This Mean for Local Vendors? For small business owners of brick and mortar...
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20
Jun

Uber Comes to Inland Empire, CA – Google Not a Player

June 20, 2015, ,
Ride sharing company and taxi alternative, Uber has rolled into the Inland Empire, California region. In a day and age of high tech, where Google has its metaphoric fingers in most pies, the search giant is not a player in this market. If you want to find an Uber driver in Riverside, CA for instance,...
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28
May

PennySaver Goes Under and Inland Empire Businesses Scramble

May 28, 2015,
The Inland Empire advertisers in the PennySaver are a pound poorer this week, due to the closing of the 50-year-old coupon print magazine. It may be fitting that on my last issue the top banner ad is for a Memorial Day sales event. It’s also ironic that the largest advertiser on the front page, Redlands...
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16
May

SEO Jobs in the Darndest Places

May 16, 2015,
Now, you might expect to find a full-time SEO job in a small town like Redlands, California at either their major corporation, ESRI or at a nearby mega hospital like Loma Linda University Medical Center. And of course, you would be right in your assumption. Both of these places hire full-time SEO’s. But Main Street...
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