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By

Kevin Kantola
02
May

Dashes or Underscores in URLs – Here Is the Scorecard

May 2, 2011
Okay, so no many things in the SEO world are so clear cut. The dashes (as in hyphens) or underscores in URLs question has been a long running one. But when it comes to clarity we turn to Matt Cutts of Google who says to use dashes. Now what is the reasoning behind this? According...
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02
Sep

Moving Day for Yahoo Ad to Bing AdCenter

September 2, 2010
Nobody likes moving day especially me. But, that’s what it is if you have Yahoo Ads running and you want to (or not) port them over to the Microsoft Bing AdCenter Interface. We knew it was coming. Microsoft announced several months back that this would be happening and to their credit they are giving us...
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17
Jun

Google Caffeine is a Wakeup Call to Other Search Engines

June 17, 2010
If over the past few months you’ve noticed your social news, press releases and local listings lagging, you probably thought that Google was asleep at the wheel. The world’s most used search engine has officially rolled out the Google Caffeine update. According to Google, however, this update is not an algorithm change. Caffeine is able...
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19
May

Google Responds by Encrypting Data

May 19, 2010
Because of a WiFi privacy breach search giant Google has decided to start encrypting data in the coming weeks. The problem was revealed in Ireland as part of the Street View service. According to the Official Google Blog, “This incident highlights just how publicly accessible open, non-password-protected WiFi networks are today. Earlier this year, we...
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25
Feb

Microsoft Yahoo Search Alliance for Antitrust You Can Trust

February 25, 2010
Microsoft and Yahoo have done the dirty deal, so to speak, last summer and decided to join forces in search. The Microsoft buyout of Yahoo search means more competition at least according to the U. S. Department of Justice. Do you trust antitrust? In this case, yes. Not, that Google is some giant “do no...
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28
Jan

Google Really Wants to Know Your Location

January 28, 2010
Lately, I’ve been putting a great deal of emphasis on security for my PC and websites. Adware, spyware, viruses and hackers abound on the Internet so it only makes sense to at least have a firewall and good virus software on one’s PC. Data encryption is also something may people consider to order to make...
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16
Jan

Google Click-to-Call for Mobile Phones

January 16, 2010
Google ain’t no fool, to put it mildly. Where there is advertising money to be made, they’ll find it. And, the mobile phone market is a wide open space right now. This is why Google Click-to-Call service is now being employed across the Adwords network for mobile devices. A person in a certain location can...
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24
Sep

Will Yahoo Y!OU Be Enough to Entice You

September 24, 2009
On September 28, 2009, Y!OU And Yahoo will be officially unveiled to the public. The theme of the new worldwide marketing campaign is to put you, the web surfer in the middle of Yahoo’s new offering. Simplification and personal relevance are the keywords that Yahoo is using to describe its new offering. More relevant search,...
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14
Aug

Bing Rising in Search and Shopping

August 14, 2009
Since Microsoft’s revamped MSN search, now named Bing, was launched in June 2009, the search engine has slowly gained market share in search and shopping. For several years now, MSN search has hung around the 5-percent market share point, with Yahoo over 20-percent and Google between 60 – 70 percent. After the two month honeymoon...
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06
May

Beat the Heat with a Twittering Tweet

May 6, 2009
As things heat up this Spring heading into Summer so its these tweeting season courtesy Twitter.com. As you know, Myspace and Facebook have their loyal following but there is something about Twitter with its 150 character limit and drive-by, drive-thru mentality that is quite an attraction to many. It’s so attractive in fact that Larry...
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