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By

Kevin Kantola
01
Jan

9 Google patents from 2023 and how they could affect SEO

January 1, 2024
Dynamic Search Filters: This patent describes a system that automatically generates search filters based on the content of relevant webpages. Imagine searching for “best laptops for students.” Google might present filters like “budget,” “operating system,” or “screen size,” tailored to student needs. This personalizes the search experience and helps users refine their queries. SEO implication:...
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01
Dec

The Scoop on Claude 2.1 from Anthropic

December 1, 2023
  Claude 2.1 is a large language model from Anthropic that offers a number of benefits, including:   Improved accuracy: Claude 2.1 has a 200,000-token context window, which means it can process up to 150,000 words of text at once. This allows it to better understand the context of a conversation and provide more accurate...
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01
Nov

In 2024 Google to Disable 3rd-Party Cookies For 1% Of Chrome Users

November 1, 2023
Google has announced that it will begin phasing out support for third-party cookies in Chrome by disabling them for 1% of users starting in Q1 2024. This initial deprecation comes ahead of a broader phase-out for all Chrome users by Q3 2024. Third-party cookies are small text files that are placed on a user’s computer...
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01
Oct

Bing Retiring Disavow Links in Webmaster Tools

October 1, 2023
In October 2023, Bing Webmaster Tools intends to discontinue the disavow links functionality and its corresponding API. This decision, which could affect SEO experts and Web professionals who rely on the disavow feature, is part of Bing’s initiative to streamline its services and enhance the overall user experience.   What Does the Disavow Links Feature...
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01
Sep

Google SGE While Browsing

September 1, 2023
Just recently, Google introduced several new features to its AI-powered Search Generative Experience (SGE). The features are SGE while browsing, definition overlays in the SGE responses, color-coded with syntax highlighting, and other coding improvements within the SGE answers.   Here’s what Google had to say about the new features, “Today, we’re sharing a few more...
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01
Aug

Will There Be a New Meta Tag for LLM/AI?

August 1, 2023
Although Google is initiating a conversation about giving credit and complying with copyright while developing large language models (LLMs) for generative AI products, they seem to be primarily concerned with the robots.txt file.   However, some disagree with their approach, as they believe the robots.txt file is not the appropriate solution.   In a compelling...
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01
Jul

Universities Lacking Good SEO

July 1, 2023
A recent study conducted by Search Influence and UPCEA (University Professional and Continuing Education Association) concluded that 51% of higher education institutions or universities lack good SEO.   Most universities are often behind the curve in Search Engine Optimization (SEO) because they focus more on offering quality education and research. Consequently, such universities miss out...
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01
Jun

What Dangers Does AI Pose to Our Society?

June 1, 2023
Artificial Intelligence (AI) presents both significant benefits and potential dangers to society. While AI has the potential to revolutionize various aspects of our lives, it is essential to acknowledge and address the risks associated with its development and deployment. Here are the top 13 of the dangers AI poses to our society:   Job Displacement:...
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01
May

Google Struggling to Keep Up with AI

May 1, 2023
Google is working to keep up with the advancements made by other search engines that are powered by AI technology. These AI-powered search engines are able to provide more personalized and accurate search results by analyzing user behavior and preferences. Google, on the other hand, has been using AI technology for quite some time now,...
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01
Apr

Strategies for ChatGPT Prompts from an SEO Perspective

April 1, 2023
I asked an AI chatbot to rewrite an article from Search Engine Land (link below) about strategies for ChatGPT for SEOs. Here is what it came up with: Marketers have been informed about ChatGPT over the last few weeks and its utilizations in relation to content and SEO. Engineering is still a profession: I cannot...
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