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By

Kevin Kantola
15
Feb

Stinkin’ Linkin’ – Linking Goes Hollywood

February 15, 2005
Back in the old days, you didn’t do reciprocal linking because you didn’t realize that there was a benefit from this in the search engine rankings. Back in the old days, you linked to websites that you liked and thought your visitors would benefit from. Other Webmasters linked to your site for the same reason....
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14
Feb

SEO Software: It’s Fair to Beware

February 14, 2005
As the owner of an SEO firm, of course I am biased when it comes to standard, hands-on SEO versus SEO software. Disclaimer aside, there are a few areas to consider when deciding whether to go with traditional SEO or SEO software. First is motivation. Do you wish to purchase SEO software because you think...
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13
Feb

Google Sandbox as a Deterrent to Relevant Search Results

February 13, 2005
The Google Sandbox is theorized to be a deterrent to SEO’s, Webmasters and others who wish to manipulate search results and put up multiple fly-by-night websites in order to gain top positions in the rankings. Thus new websites are penalized in the SERP’s and the waiting time is approximately 8 months now to get out...
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12
Feb

Viagra Spammers Go Soft Over Lawsuits

February 12, 2005
Technology giant Microsoft and drug company Pfizer have teamed up to sue the pants off international spam rings that send out millions of bogus emails for fake Viagra every day. Attorneys for Pfizer have said that the fake Viagra doesn’t work like the real thing and in some cases can be a real let down...
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11
Feb

Google Employee Fired for Badmouth Blogging

February 11, 2005
Mark Jen was fired from Google after 2 weeks with the company for posting critical remarks in his blog, http://99zeros.blogspot.com/ according to an article about Jen in WebProsNews.com. After a couple of weeks hiatus, Jen is back posting again and this time a Google AdSense banner appears on his blog which is ironic since Jen...
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10
Feb

Mamma Gets Hip with Keyword Bids

February 10, 2005
Mamma.com has finally decided to spruce herself up a bit, get a makeover and start offering the ability to bid on keywords for the classified ads. After flat sales with the flat rate offering Mamma has decided to offer both which is good for Mamma and not so good for advertisers. Mamma in the past...
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09
Feb

Google Seeks Remote Temporary Worker

February 9, 2005
A recruiter called Payrolling.com has placed an ad on Google’s behalf for a temporary remote worker in the U. S. or Canada who is Internet savvy and has multiple language skills. This worker won’t have to commute to the San Jose office and will be engaged in search quality evaluation. It is a bit interesting...
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08
Feb

AskJeeves Buy BlogLines Lining Up to Become Major Player

February 8, 2005
AskJeeves has bought BlogLines.com, which is a comprehensive, integrated service for searching, subscribing, publishing and sharing news feeds, blogs, and rich Web content. The services is similar to Google’s Blogger.com so the “No search engine left behind” agenda continues. While AskJeeves tends to be a follower, rather than a leader, they have a strong following...
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07
Feb

Whois Google and What Do They Want?

February 7, 2005
Several days ago it was learned that Google became an ICANN-approved domain name registrar. Speculation about what this means has been flying around the Internet. An article on News.com states the Google point of view: “Eileen Rodriguez, a Google spokeswoman, hardly quelled the speculation by explaining that the whole thing was really a learning opportunity...
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05
Feb

Internet is 3rd in Counterfeit Goods

February 5, 2005
According to FT.com, the Internet is the 3rd largest market for counterfeit goods behind China and Italy. Because of this trend, Google has lost its second court case in France as the Louis Vuitton group has won €100,000 for “counterfeit acts”. Because of Google’s practice of selling trademarks as keywords, they have caused quite a...
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