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Google

Offers information about the Google search engine and company.

30
Jul

Googlers Only Need to Search and Request on Home Services Ads

July 30, 2015
This new Google service, now in beta, was first reported by Buzzfeed.com in April 2015. It has now been confirmed by Search Engine Land. Google Home Service Professionals Ads are now showing up in searches in San Francisco, CA.   What Does This Mean for Local Vendors? For small business owners of brick and mortar...
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01
Mar

Google Says 2 New Ranking Factors You Need to Know

March 1, 2015
I will keep this short and sweet. Google has publicly stated that there are 2 new ranking factors in its search algorithm soon that all webmasters and marketers need to know. The first one, according to Google, “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal.” The second one...
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22
Dec

Google Shows Pop Song Lyrics at the Beginning of Search Results

December 22, 2014
Just in time for the holidays, Google has launched a limited release of popular song lyrics at the beginning of the search results. Here’s a little test you can try yourself in Google. Type in the popular Christmas song + lyrics, “Grandma got run over by a reindeer lyrics” and you’ll see something like the...
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28
Nov

Google Contributor Program Blocks Ads and Pays Publishers

November 28, 2014
Google has recently rolled out its beta Contributor program as a test targeted toward about 10 websites. Contributor lets a select group of website visitors block Google ads for $1, $2 or $3 per month with the lion’s share of this going to the website publishers. According to Wired, “The web is funded by ads....
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29
Oct

Google Penguin 3 Refresh Still Rolling Out

October 29, 2014
Google is calling their latest Penguin 3.0 release an algorithm refresh rather than an update. According to Google they didn’t add any new signals to the algorithm but rather cleaned up some old issues from Penguin 2.0. Google broke the story through Search Engine Land that this worldwide rollout had started late on Friday night,...
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14
Aug

Google Fights Their Own SharkFest

August 14, 2014
This week is SharkFest on the National Geographic TV channel and appropriately enough Google has entered into their own battle with real, live sharks. Fiber optic cables, which transmit data across the Pacific Ocean, have been the object of recent shark attacks. One theory is that the sharks are mistaking the electrical impulses from the...
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21
Mar

Kinder Gentler Panda to Be Rolled Out Soon

March 21, 2014
Other the past couple of years many small online businesses have gotten their butts kicked by bigger brands in the Google search results. But, new Panda help is just around the corner. According to Search Engine Watch, “Google is working on a refresh of Panda, a ‘kinder, softer Panda,’ Google’s Distinguished Engineer Matt Cutts announced...
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13
Jan

Google Flight Search Expanding

January 13, 2014
If one of your favorite travel comparison sites is Kayak.com then you’re not alone. However, Kayak and the other large travel comparisons websites had better take notice that Google Flights is expanding. In March 2014, Google Flights will be adding Ryanair to its list. Ryanair is a European budget airline which offers larger discounts that...
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18
Nov

Google Raters Have Higher Standards for Your Money or Your Life Pages

November 18, 2013
A Google document, Search Quality Raters 4.2 has just been leaked in a private SEO community. The 137-page document mentions a new emphasis for quality raters called the “Your Money or Your Life” concept or YMYL for short. The quality raters are supposed to hold webpages that affect your money, such as financial sites or...
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09
Oct

Hummingbird and Penguin Updates – Birds of a Feather?

October 9, 2013
A little over a week ago, Google unveiled their Hummingbird algorithm update on the search giant’s 15th birthday. The Hummingbird update may turn out to be the Mother of all Google updates when all of the research is in. The new Hummingbird algorithm is said to have been built from the ground up unlike Penguin...
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