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Category

Local Search

In this section we will talk about local search including all of the major players.

14
Jun

How Does Yelp’s Solicitation Penalty Work?

June 14, 2018
Yelp announced on November 06, 2017 that businesses should not work with reputation management or review solicitation companies. Yelp had stated, “We’ve been vocal about Yelp’s policy against asking for or soliciting reviews: don’t do it. Long story short, soliciting reviews leads to biased content, and Yelp’s priority is to encourage quality content that best...
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25
Mar

Locator Pages Versus Location Pages

March 25, 2017,
On March 24, 2017 Greg Gifford published an insightful article on Search Engine Land, titled, “SMX West session: The definitive guide to local search ranking factors.” I want to share just one juicy little tidbit from the article that has answered a nagging question for me. And hopefully, you too, dear reader will find some...
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25
Apr

Google Has Suspended Your Local Listing – Find Out Why

April 25, 2016,
Google has suspended your local listing and you’re no longer showing up in the Maps section. Now what do you do? The action to take is to analyze the possible causes. Here are 5 reasons your site may have been suspended: You’ve added keywords to business’ official business name Your physical business address is actually...
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20
Aug

Google Book Appointment Feature in SERPS Being Tested

August 20, 2015, ,
  A few weeks ago I talked about how Google was starting to rollout Home Service Professionals Ads in the SERPS (Search Engine Results Pages). In that time, I have seen my own local customers benefit from this rollout. Those who have rocked out their Google Plus profiles seem to be benefiting the most. Now,...
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20
Jun

Uber Comes to Inland Empire, CA – Google Not a Player

June 20, 2015, ,
Ride sharing company and taxi alternative, Uber has rolled into the Inland Empire, California region. In a day and age of high tech, where Google has its metaphoric fingers in most pies, the search giant is not a player in this market. If you want to find an Uber driver in Riverside, CA for instance,...
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